A quirky candy maker has launched a nationwide treasure hunt, sending sugar mavens into a frenzy. They’ll need to pay to play for the ultimate prize — one of his candy factories.
Instead of Willy Wonka, participants get David Klein, one of the original inventors of Jelly Belly jelly beans who’s since left the company. He’s consigning a candy factory to whoever wins his treasure hunt, only this hunt skimps on Oompa Loompas and spoiled children.
The game goes like this: Participants pay $49.99 to enter the treasure hunt, which takes place in every state (though Klein said he’s still working on planting the treasure in all 50 states). Only 1,000 tickets are sold per state, and everyone who buys a ticket is eligible to win Klein’s factory.